Skills

Skills

Tools, channels, and craft.

A snapshot of the platforms and software I work with day-to-day.

Design & Creative Suite

Ps
Photoshop
Photo editing & compositing
Ai
Illustrator
Vector & logo design
Id
InDesign
Layout & print design
Pr
Premiere Pro
Video editing
Ae
After Effects
Motion graphics
Lr
Lightroom
Photo color & batch editing

Photography & Video

Photography
Editorial · Event · Brand
Videography
Reels · Recaps · Shorts
Color Grading
Mood, tone, and consistency
Sound & Music
Audio sync & track licensing

Social Channels

Instagram
Reels · Posts · Stories
TikTok
Short-form native content
Facebook
Pages · Events · Groups
LinkedIn
B2B & professional content
YouTube
Long-form video & shorts
X
Real-time community

Marketing Platforms & Tools

Meta Business Suite
Cross-platform publishing
Google Analytics
Performance & attribution
WordPress
CMS · Themes · Pages
Salesforce
CRM & lead management
SharePoint
Team collaboration
OptSpot
Field marketing tooling

Strategy & Communication

Brand Storytelling
Narrative & positioning
Content Strategy
Calendars & creative direction
Community Engagement
Outreach & partnerships
Performance Analytics
Reporting & optimization
Persuasive Copy
CTA-driven advertising